While we often think of trade in terms of ships and tariffs, the reality is governed by rules set out
in technical manuals and footnotes. The World Development Report (WDR) 2025, which was
published last December, highlighted an important fact about development. For developing nations
to improve their citizens’ quality of life, active involvement in international trade is required. To
take part in global trade, exports from developing nations must meet strict requirements for
measurement, compatibility, quality, and safety. These rules and standards now affect nearly 90%
of trade, serving as the hidden foundation of prosperity for those who meet them and a gatekeeper
for those who do not.